Mastermind with the Master is a new agent expert class where top Coldwell Banker Premier Realty agents share their knowledge. The mastermind class in conjunction with our sales meetings ensures, that our agents are receiving a variety of educational strategies that they can use to grow their businesses.
This blog post, “5 Simple Ways to Grow Your Average Sales Price”, is a summary from our first ever Mastermind class with Sarah Cadiz. Sarah raised her average sales price over 160 percent in her first year at CBPR. Interested in attending one of these events? See the class schedule here, and fill out the event registration form at the end of this post.
Do not fear the unknown. Sarah said this was her biggest challenge, but the old adage “fake it till you make it” worked. Eventually everything became second nature. This is good advice for both someone new to the industry, or an experienced agent implementing new strategies or changing brokers.
Customer service is key. Coming from a service background, Sarah believes great customer service can set you apart from other agents. You should always listen to the customer and adapt the way you work to fit their needs. Do your clients prefer texting? Text them!
Saturate your market. When it comes to traditional marketing, the average consumer needs to see something seven times before they realize it exists (triple that for social media marketing). It may take time to establish yourself in a certain neighborhood, but be consistent and present. Over time, you will be the person they think of when they need real estate services.
Brand yourself. Don’t just try to sell people on what you can do for them, but WHY they want you to do it. What is unique about your personality and what do you offer that a client won’t get anywhere else? Make sure your online and face-to-face presence is always “on brand.”
Never believe you “have arrived.” You want to have confidence in yourself and your ability, but that should never mean you stop learning. Sarah is constantly attending workshops at CBPR, reading articles, and learning about new technologies that can push her business even further.
Do you want to attend one of our Mastermind classes in person? You can view the class schedule here, or fill out the form below for more information.
Discover the difference of Coldwell Banker Premier Realty at www.cbprcareers.com
At Coldwell Banker Premier Realty, we believe while the tools, services, and technology we provide are instrumental in the growth of our agents business, but It is also important to incorporate hands-on in-person training. One of the ways we do this is with our twice-monthly Sales Meetings that focus on the “Whole Agent.” Not only do we go over topics ranging from tax preparation to gratitude practice, it gives our agents and staff a chance to get together to build our community. Below you will find an example of one of our presentations, 5 ways to incorporate resolutions into your business.
Set yourself up for a prosperous 2019 by incorporating these 5 resolutions into your business planning.
Have ambitious goals! Make sure your goals at the beginning of the year line up with what you want to achieve. Ask yourself these questions.
Are you reaching high enough, or Settling?
What big ticket items are you not considering
What big ticket items do you need to plan for?
Have higher standards! Determine how your business is now, and think about where you want it to be in 2019. You should not settle for less than you deserve.
Do you still have peaks and valleys?
What won’t you go below?
Listing inventory minimum, open escrow minimum, active buyer minimum?
Focus on what matters! Plan to spend your days doing the activities that will help you succeed the most in your business.
Follow up/appointment setting
Going on appointments.
Have high energy! A positive and upbeat personality is contagious and will help attract more clients. Use these activities to help keep your energy up.
Going to the Gym.
Taking small breaks throughout the day.
Follow up/appointment setting
Going on morning or evening walks.
Keeping a healthy diet.
Have a quantitative approach! Learn to love your numbers. Top agents know their numbers and make their business duplicable. For example, to accomplish one of your ambitious goals, you would need to know these factors.
How many appointments do you need to go on to meet this goal?
How many contacts do you need to make in order to get those appointments?