Should You Buy Past Real Estate Clients a Holiday Gift?

Gifts to give your real estate clients

This has been a whirlwind of a year and if you were fortunate like many of our agents- you have been busy in this essential business, helping new homeowners take advantage of all-time-low interest rates. If you are new to real estate, or you are looking for ideas on what to give to your best clients, we have compiled a great list of gifts for first-time buyers and past clients alike. The best part is, most of these gifts can easily be purchased online, with short notice. Giving past clients a holiday gift will let them know you care and keep you top-of-mind when their friends or family members need your services in the new year. Not only will it encourage more business in 2021, but it will also make you feel good too!

Food-Inspired Gifts for Real Estate Clients

From bringing treats into your grade school class to hosting dinner parties as an adult, food has been an intricate part of your life. The sharing of food is a time-honored tradition bringing family and friends together for thousands of years. That’s why it is a perfect holiday gift for clients. Here are our top 5 suggestions for food gifts that are not boring.

1. Did you help put newlyweds in their first home this year? Consider a food subscription box. HelloFresh offers gift cards and a wide variety of plans.

2. Do you have a client that loves to travel? Try The World will send them a curated selection of gourmet food samples from around the world.
3. You would be hard-pressed to find someone who doesn’t love a good grilled cheese sandwich. Give the ultimate comfort food book with over 40 delicious grilled cheese recipes.

4. This Food Guide Has plenty of good options, from donut making kits to delicious cookies.

5. Any snacker will love a package sent from KernelCrate. The popcorn subscription service totes the classics as well as unique flavors like pickles and peaches and cream.

Real Estate Client Gifts for Pet Lovers

Most pet lovers are crazy about their animals (ask any CBPR leadership member about theirs.) This year, skip the client gift and go straight for their furry family member.

1. Give their dog exactly what it wants this year with a customized box from Bark Box.

2. Don’t think we forgot about our feline friends! KitNipBox is a subscription box that includes high-quality cat toys, fun cat products, and all-natural treats.

3. PETure Perfect is the best option to gift someone who cannot get enough of their pooch! Check out these personalized goodies and receive $20 Off with the code HELLO20.

Budget-Friendly New Years Survival Kit

Many of us have been spending a lot of time at home this year. Help make your client’s make New Year’s Day a little more special. Pick up a gift basket and these cozy gifts to create your own New Year’s Day survival kit. This is just one example of a personalized gift box you can create, just make sure you are tailoring the gifts to your client’s tastes. The possibilities are endless!

When you send your gifts, make sure your clients know they’re from you by adding your business card or dropping the gifts off in person (and include a hand sanitizer too!). Interested in learning more ways to market yourself? Join our #Starsquad (Marketing department) on our Facebook group for tips and tricks or to find out about our next class!

How to Become a Successful Real Estate Agent

Guide to a successful real estate career

How to Succeed as a New Real Estate Agent

A recent article by Housing Wire describes that there has been growing interest in the real estate field since the pandemic. We especially see this in Las Vegas, where people are looking to change careers and start an essential business. People will always need to buy and sell real estate, so even though we have all had to adjust the way we do business, this industry is thriving. It is crucial to keep in mind real estate can be a dynamic and limitless career; you get out of it what you put in.

If you have not yet enrolled in real estate school, we partnered with Key Realty School to provide attendees with available discounts. There are 3 options available relative to the 90 Hour Nevada Real Estate Pre Licensing course: Classroom, Home Study, and Online Only programs. Prospective students are encouraged to review all three delivery options to better select the program that will work best for their needs.

If you are in school or have recently earned your license, keep reading for 6 tips on succeeding as a real estate agent and differentiate yourself from the competition.

Choose a Brokerage That is Right for You

Above anything else, you must get a feel for the company culture. You will be happier and more successful in the long run if you enjoy the people you work with. The following questions will also help decide which brokerage is right for you:

  • What level of support do you provide to new agents?
  • What technology solutions to your offer?
  • Do you offer additional tools and training?
  • How is a commission paid to agents?
  • What is the per agent productivity in your office?
  • What is your average agents’ sales price vs. other brokerages in your area?

Create a Plan for Success

If you want to start your career on the best foot possible, you should create a business plan, like any other entrepreneur. In your business plan, you want to outline your goals, establish a value proposition, identify how you will find new clients, and devote time to developing your skills. Business planning is so vital that we created “Businesses Planning Month” at Coldwell Banker Premier Realty every November. Agents can attend workshops, meet with their branch and sales managers for guidance, and pair up amongst themselves to provide accountability.

Practice Makes Perfect

Starting in a new field can be intimidating. Where do you start? What do you say to attract new clients? The answer is role-playing! Role-play provides you with the scripts of what to say in different situations and it helps build your confidence! Each week, our campus branch managers host a script practice to help you nail a listing or buyer appointment each time.

Get Your Systems in Place

A client relationship management program is essential to laying the foundation of your business. Once you import your database into our CRM tool, you can add your clients to weekly and monthly email campaigns created by the marketing department keeping you top of mind with your SOI (sphere of influence).

Know Your Market

One way to demonstrate your value as a new agent is to know what is happening in the market and how it affects people looking to buy or sell a home. Learn how one agent used our analytics department and training to go from nurse practitioner to top-3 sales associate in a little under two years.

Build Your Social Media Presence

The world of real estate is always changing, and establishing an online presence is vital! Content marketing is one of the best ways to attract and attain clients. With our weekly workshops, personal branding packages, and free automated social media scheduling platforms, not only do we empower you to leave your mark on the world of real estate, we make it as simple as possible.

Are you still reading? We hope so because that means you are already invested in your success, and so are we. Let’s get started! Text your name and zip code to 702.672.7644 to have one of our career mentors reach out to you to schedule an appointment.


Having Better Conversations Can Help Grow Your Real Estate Business

How to have a better conversation

As a real estate agent, it’s important to make sure your clients walk away from every conversation feeling valued. This causes them to become loyal to your business and more likely to refer you to their friends and family. When you connect with your clients, you are also more in tune with their wants and needs, allowing you to better assist them in buying or selling a home. Forget what you’ve learned in the past and watch this TED Talk, where you will learn how to hold a great conversation by being a better listener.

Do you know someone looking to start a career in real estate? Invite them to our Virtual Career Workshop.

5 Ways to Thrive on Zoom

It’s been three months since most of us in the real estate industry started working from home. Although our offices are open, Zoom meetings have become a staple in our day-to-day lives. Whether we are using it for training and coaching, client meetings, happy hours, or even Zoomba, we’ve had to restructure how we do business overnight. Even though Zoom classes have been essential to helping our agents thrive, I think we can all admit that we could use a breath of fresh air. Keep reading to see 5 ways to beat zoom fatigue.

  1. Zoom Free Zones
    Create a space on your schedule for focus time. You can do this daily or weekly. We have adjusted our class schedule to keep Fridays Zoom free. Now that our Fridays are free, we are bringing back our FB Group lunchtime dance party. Click here to see what our FB Group, CBPR Social is all about.

  2. Minimize Screen Distractions
    If you are like most people, you spend most of the meeting gazing at your own video block. Turning off your video screen can help you be more in the moment and engaged in the meeting. That goes for other people’s videos too. If you find yourself concentrating on checking out other people’s backgrounds, encourage speakers to use plain backgrounds to keep you focused.

  3. Take Breaks
    Make sure you are not taking meetings all day and to schedule breaks. There is science behind how often you should be doing so. Click here to learn how often to take them, and what to do during.

  4. Pick Up The Phone
    Zoom meetings became popular when we were unable to see people on a daily basis, but it shouldn’t replace a good phone call. Look at your schedule to determine if any of your scheduled meetings can be handled over the phone.

  5. Switch It Up
    We know that setting up a designated home office is the #1 way to get stuff done, but moving to a location with more light, or even just closer to a window, can help you feel more focused on the meeting at hand.

Do you have any surefire ways to beat zoom fatigue? Let us know in the comments below. You can also take our survey here to let us know if there are any classes you haven’t seen but would like to attend.